Download 2024 Ad Rates PDF HQ Ad Rates 2024
“Stopping advertising to save money is like stopping your watch to save time.” – Henry Ford
ADVERTISING RATES
DISCOUNTS
Two-issue contract: 5% discount
Four-issue contract: 10% discount
Advertising Agencies: 15% discount
Charities or 501(c)(3): 30% discount
DIMENSIONS
Full Page…………………………..7.5″ x 9.75″
Full Page with bleed………8.75″ x 11.125″
2/3 Page…………………………4.75″ x 9.75″
1/2 Page………………………….7.25″ x 4.75″
1/3 Page Square………………4.75″ x 4.75″
1/3 Page Vertical…………….2.25″ x 9.75″
1/6 Page Vertical……………..2.25 x 4.75″
1/6 Page Horizontal………..4.75″ x 2.25″
ART REQUIREMENTS
Ads must be submitted digitally. PDF is the preferred file format. Images must be at least 300 dpi to ensure best quality production. No low-resolution web images please.
Huntington Quarterly is not responsible for any inaccuracy in printing as the result of erroneous electronic files provided by third party creatives or creative agencies.
CONTACT
Tracy Wheeler, VP of Sales, [email protected]
WHY CHOOSE MAGAZINES?
“Magazine advertising has the highest ROI (Return On Investment), more than TV or digital.” – NCSolutions, 2019
“Consumers trust and believe magazines and magazine advertising more than other media.” – Simmons Multi-Media Engagement Study, 2020
“Everybody wants to advertise in radio and television, but the smart advertiser understands the intrinsic value of print. If used properly, no other medium can deliver the message and the customer with such good effect.” – Alf Nucifora, one of America’s leading marketing experts for small businesses
DEMOGRAPHICS
In three surveys of Huntington Quarterly‘s readers, studies conducted by Marshall University’s Center for Business & Economic Research, the Circulation Verification Council and Peachtree Data found the following demographic information:
$149,000 Average Household Income $400,000 Average Home Value
63% frequently buy products from ads seen in this magazine
38% are retired
76% are college graduates
52% are female; 48% are male
84% have internet access
99% are registered voters
56 is the average age of readers
77% read magazine cover-to-cover
89% own their own home
69% are married
98% would recommend this magazine to a friend or business contact
87% have investment portfolio. Average value: $637,698
90% dine out at least once per week
80% keep the magazine for at least three months
55% vacation out of state
32% vacation in state
DISTRIBUTION
This demographic analysis was conducted by The Small Business Institute at Marshall University in conjunction with the U.S. Small Business Administration (Contract # SBA-5165-90).
The Huntington Quarterly magazine is published four times a year (Winter, Spring, Summer and Autumn) by H.Q. Publishing Co., Huntington, West Virginia. More than 5,000 copies are printed each quarter. Research indicates that the Huntington Quarterly is read by three different consumers.* The city of Huntington population is approximately 60,000. Therefore, the magazine has an estimated audience of 15,000 readers, or 1/4 of the local market. *MU Center for Business & Economic Research